Privacy Policy

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Introduction

Monitor, Inc. ("Monitor," "we," "our," or "us") is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and the choices you have. By using our website at monitor.io and our services, you agree to the practices described here.

Information We Collect

Information you provide directly:

  • Account registration details (name, email address, company name, password)

  • Billing and payment information (processed via our payment provider; we do not store card numbers)

  • Domains, keywords, and competitors you configure inside the platform

  • Communications you send us via email or support channels

Information collected automatically:

  • Usage data (pages visited, features used, session duration, clicks)

  • Device and browser information (IP address, browser type, operating system)

  • Cookies and similar tracking technologies (see Section 7)

  • Log data (error reports, timestamps, referring URLs)

Information from third parties:

  • OAuth login data if you sign in via Google or another provider

  • Billing data passed from Stripe or our payment processor

How We Use Your Information

We use the data we collect to:

  • Provide, operate, and improve the Monitor platform

  • Process payments and manage your subscription

  • Send transactional emails (receipts, password resets, account alerts)

  • Send product updates and marketing communications (you may opt out at any time)

  • Monitor for abuse, security threats, and platform misuse

  • Comply with legal obligations

  • Conduct aggregate, anonymized analytics to improve our product

We do not sell your personal data to third parties. We do not use your data to train AI models without explicit consent.

How We Share Your Information

We share data only in the following limited circumstances:

  • Service providers: We work with trusted vendors (hosting, payments, analytics, email delivery) who process data on our behalf under strict data processing agreements

  • Legal requirements: We may disclose data if required by law, court order, or governmental authority

  • Business transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction. We will notify you in advance

  • With your consent: We may share data for any other purpose with your explicit permission

Data Retention

We retain your personal data for as long as your account is active or as needed to provide our services. If you close your account, we will delete or anonymize your data within 90 days, except where retention is required for legal, tax, or fraud-prevention purposes.

Query tracking data, ranking history, and visibility scores associated with your account are retained for the duration of your subscription and deleted within 90 days of account closure.

Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of the data we hold about you

  • Correction: Ask us to correct inaccurate or incomplete data

  • Deletion: Request that we delete your personal data ("right to be forgotten")

  • Portability: Receive your data in a structured, machine-readable format

  • Objection: Object to certain types of processing, including direct marketing

  • Restriction: Ask us to restrict processing of your data in certain circumstances

To exercise any of these rights, email us at privacy@monitor.io. We will respond within 30 days. If you are located in the EU or UK, you also have the right to lodge a complaint with your local supervisory authority.

Cookies

We use cookies and similar technologies to operate the platform and understand how it is used. Specifically:

  • Essential cookies: Required for authentication and core functionality. Cannot be disabled.

  • Analytics cookies: Help us understand usage patterns (e.g., PostHog, Plausible). You may opt out via your browser settings or our cookie banner.

  • Marketing cookies: Used to measure ad performance if you arrived via a paid channel. You may opt out at any time.

You can control cookie preferences through your browser settings or by emailing us.

Security

We implement industry-standard security practices including encryption in transit (TLS), encryption at rest, access controls, and regular security reviews. However, no system is completely secure. We encourage you to use a strong, unique password and to notify us immediately at security@monitor.io if you suspect unauthorized access to your account.

International Transfers

Monitor is based in the United States. If you are accessing our services from outside the US, your data may be transferred to and processed in the United States or other countries. We rely on Standard Contractual Clauses and other lawful transfer mechanisms where required under applicable law.

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children. If we learn that we have collected data from a child under 16, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "last updated" date at the top and, for material changes, notify you via email or an in-app notice at least 14 days before the change takes effect.

Contact Us

Monitor, Inc. privacy@monitor.io For legal notices: legal@monitor.io

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